Bosch Home Appliances

Bosch’s New Titanium™ Convection Range Brightens Brand’s High Performance Cooking Portfolio
(Huntington Beach, CA – September 1, 2005) – Premier home appliance manufacturer Bosch infuses its top-rated Free-Standing Convection Range series with a distinctive new color combination. Consumers now have a fresh and exciting design option when selecting amongst the brand’s advanced cooking products. The new Bosch Titanium Free-Standing Range upgrades America’s most popular range color – white – with stainless steel accents providing a striking complement to all-white and light-wood kitchens for a clean, modern, more integrated look. The new Bosch Titanium joins a line of ranges that deliver superior cooking versatility, value and ease-of-use through exclusives such as Genuine European Convection™ and the Bosch Touch & Turn™ Oven Control, but while conventional stainless steel ranges feature black elements as a secondary color, the new Bosch Titanium Range offers consumers the white design option.

New Quiet Bosch Formula Vacuum featured in the 11TH Annual Screen Actors Guild Awards® Presenter Gift Collection
(HUNTINGTON BEACH, CA –FEBRUARY 7, 2005) – Bosch is proud to announce that its new Formula Vacuum Cleaner was selected by Backstage Creations, specialists in award show gifts and custom backstage talent retreats, to be included in the Presenter Gift Collection for the 11th Annual Screen Actors Guild Awards®, which was televised live by Turner Network Television (TNT) on Saturday, February 5th.

Bosch “Green” Appliances Featured in First Sustainable Glidehouse in the Pacific Northwest
(Huntington Beach, CA – November 8, 2005) – In a union of style and sustainability, premium Bosch home appliances have been incorporated into the first show home of the Glidehouse, a new prefabricated “green” housing option that is available to consumers nationwide and in Canada. The show home – located on Vashon Island off Seattle, WA – is open to consumers, architects and designers interested in learning more about the cost-effectiveness of modular housing and energy efficient resources, including Bosch ranges, dishwashers, laundry and other appliances.

Designers Enliven Pasadena Showcase House Laundry Room With Period Elements Combined With Modern Efficiency
(Huntington Beach, Calif. - May 20, 2004) – Bold, colorful and fun! The laundry room at the 2004 Pasadena Showcase House of Design echoes the style and history of the 1918 Georgian Colonial while making the workplace a model of efficient 21st Century clothing care.

Bosch Teams With Earth Pledge To Celebrate The Gates Project at The Apartment on the Park
(New York, NY – February 15, 2005) – Leading appliance manufacturer Bosch joins environmental non-profit Earth Pledge in celebrating The Gates Project for Central Park by Christo and Jeanne-Claude through the creation of The Apartment on the Park. Designed by Oscar de la Renta, The Apartment on the Park serves as a meeting venue, hospitality suite and private gallery during the installation of The Gates. Located on Fifth Avenue, The Apartment features original drawings by Christo, environmentally sensitive products including energy-efficient Bosch appliances and affords a spectacular view of Central Park and The Gates.

Bosch Sponsors Earth Pledge’s First Annual “Verdopolis: The Future Green City” Celebrating Sustainability
(New York, NY –February 7, 2005 ) – Known worldwide for its leadership in producing energy and water efficient appliances, Bosch today announced its sponsorship of “Verdopolis: The Future Green City” (www.verdopolis.org). Held in New York City between February 8-11, Verdopolis is a call to action and a celebration of sustainable innovations in architecture, home appliances, energy, technology, transportation, healthcare, design, food, and fashion. Organized by Bosch’s long-time environmental partner, award-winning non-profit Earth Pledge, Verdopolis will bring together business, cultural and political leaders to explore ways to create stronger, healthier and more economically vibrant cities and homes. Other sponsors include: Steelcase, IDEO, Deutsche Bank and Designtex.

BOSCH PRAISES ENERGY BILL THAT PROMOTES EXPANDED PRODUCTION OF HIGH EFFICIENCY APPLIANCES
(Huntington Beach, CA – Aug. 8, 2005) – Bosch home appliances, known for its environmentally conscious products, enthusiastically welcomed the passage of the Barton-Domenici Energy Policy Act. The bill, signed today by President Bush, contains provisions that will help expand sales of super-efficient appliances by providing tax incentives to manufacturers producing products meeting federal standards established by the U.S. Department of Energy (DOE).

BSH HOME APPLIANCES SUPPORT VICTIMS OF THE HURRICANES: An Employee Matching Program And An In-Kind Donation Will Be Pledged To Aid In The Relief Efforts
(Huntington Beach, CA - September 21, 2005) - BSH Home Appliances Corporation announced that it will match dollar-for-dollar contributions made by BSH associates to the United Way Hurricane Katrina Response Fund. In addition to the matching program, BSH plans to deliver an in-kind donation of at least $50,000 to victims of the hurricanes in affected areas. In order to decrease the spread of bacteria and aid in the comfort of hurricane victims, several efforts have been made to deliver washers and dryers to Red Cross shelters, churches and homes of relocated evacuees.

Kitchen Of The Future Created Today For Will Smith Movie I, Robot
(Los Angeles, July 2, 2004) - Bosch and Gaggenau Appliances Contribute to the Look of Circa 2035 Kitchen In 20th Century Fox Film Adaptation of the Isaac Asimov Sci-Fi Classic

Bosch Kicks Off Major Branding Campaign on Broadway
Huntington Beach, Calif., December 13, 2004 – Elevating its branding campaign, leading home appliance manufacturer Bosch announced it will kick off an advertising blitz in New York City in mid-December. With a series of high-visibility outdoor ad placements, Bosch will showcase its “Your Life. Our Inspiration.” branding in Times Square on a five-panel billboard, on a wallscape and on a large video screen above the NASDAQ ticker. The campaign coincides with and supports the introduction of the new Bosch Free-Standing Convection Range in Sears stores nationwide in December.